Christchurch
Laura F.
Graphic Designer + Illustrator
Hire a freelance campaign strategist in New Zealand
Boost campaign ROI and reach the right customers using local market insight and paid/organic channel planning.
- Free to enquire
- Local NZ freelancers
- You choose who to hire
Tauranga
Paul W.
Google Ads Specialist
Auckland
Katie E.
Google Ads & Digital Advertising Strategist
Wellington
Echo W.
Graphic Designer
Christchurch
Magdalene M.
Senior Graphic & UX Designer
Nelson
Rachel M.
Marketing Consultant & Community Connector
What does a campaign strategist do?
Most campaign strategists handle some or all of this. Pick the parts you need and we'll put them in your brief.
Launch a product or new location
Define target audiences, messaging and a channel mix to generate awareness and enquiries ahead of your launch.
Grow online sales or leads
Design paid and organic funnels that prioritise the highest-value audiences and measure conversions to improve return on ad spend.
Re-engage customers and reduce churn
Plan remarketing and lifecycle messaging to bring back past buyers and re-activate inactive contacts.
- Start a brief
Not sure which parts you need?
Tell us what you want to get done. We'll shape the brief with you and share it with freelancers who fit.
How we help you find the right campaign strategist for your business
We do the legwork of briefing and finding people, then step back so you work directly with the campaign strategist you choose.
Tell us what you need
Share your project, the help you need, and any timing or budget you have in mind.
Choose who to meet
Review interested freelancers and their work. Choose who you want an introduction to.
Agree the work together
Agree the scope, timing, and price with your freelancer.
- 1Tell us what you need
- 2We help shape the brief
- 3Relevant freelancers are surfaced
- 4You compare them
- 5You choose
Connect with our network of Kiwi freelance campaign strategists
Below are example profiles from the Unicorn Factory network. To start, create a project brief; relevant freelancers will apply, you review applications, and Unicorn Factory makes warm introductions.
Laura
Graphic Designer + Illustrator
Christchurch
Design & Creative
Paul
Google Ads Specialist
Tauranga
Marketing & Growth
Katie
Google Ads & Digital Advertising Strategist
Auckland
Marketing & Growth
Echo
Graphic Designer
Wellington
Design & Creative
Magdalene
Senior Graphic & UX Designer
Christchurch
Design & Creative
Rachel
Marketing Consultant & Community Connector
Nelson
Branding
Katie
Digital Marketing & Paid Ads Expert
Wellington
Marketing & Growth
Kirstie
Creative Designer & Photographer
Christchurch
Design & Creative
Hire a campaign strategist in Auckland
Need someone based in Auckland? Compare local campaign strategists, then brief the national network if you want a wider shortlist.
How much does it typically cost to hire a campaign strategist?
What New Zealand campaign strategists typically charge, by type of work. Freelancers quote you directly after reading your brief.
NZ$1,500–4,500 — Small campaign or audit
Projects fromNZ$1,500
Scoping, quick audit and a short strategic plan for a single-channel campaign or a low-complexity brief.
- Typical rangeNZ$1,500–4,500
NZ$3,500–12,000 — Paid media campaign
Projects fromNZ$3,500
Installation and management of a paid acquisition campaign (social/search), creative briefs and optimisation over an agreed period.
- Typical rangeNZ$3,500–12,000
NZ$8,000–30,000 — Full-funnel strategy & launch
Projects fromNZ$8,000
End-to-end campaign strategy, channel planning, creative direction and measurement for multi-channel launches or seasonal programmes.
- Typical rangeNZ$8,000–30,000
What affects the price
Freelancers quote after reading your brief. These move the price most.
- Campaign complexity and number of channels (social, search, email, display, OOH)
- Creative production needs (video, photography, copywriting)
- Duration and frequency of media management and optimisation
- Experience level of the strategist or whether multiple specialists are required
Estimates are indicative, may exclude GST and ongoing ad spend or software fees. Final scope and rates are agreed directly with the freelancer — request a tailored quote when you brief. Updated October 2026.
Campaign strategy work delivered by Kiwi freelancers
Examples of real campaign work from our network — used to show the kinds of briefs campaign strategists have worked on.
Marketing & Growth
22.4x ROAS and fully booked from $359 of Meta ad spend for a hotel in Kenya
- Website Development
- Marketing Strategy
- Media Buying
Ellie N.
Marketing & Growth
29.6x ROAS: $26,350 in bookings from $889 for a surf charter
- Website Development
- Marketing Strategy
- Media Buying
Ellie N.
Marketing & Growth
~1.5x sales in one month with Meta ads for a Dubai fitness studio
- Website Development
- Marketing Strategy
- Media Buying
Ellie N.
Branding
Comprehensive Brand Refresh for Iconic NZ Burger Brand
- Packaging Design
- Logo Design
- Marketing Strategy
Rob C.
Marketing & Growth
Google Ads & Analytics Campaign for Almighty Beverage Brand
- Google Analytics 4
- Paid Media
- Analytics Implementation
Bayden J.John was great to work with on the ‘Meet the OGs’ campaign. He really understood what we were trying to show and told the stories in a way that felt real and respectful. The content was well received by our business events audience and helped us promote Rotorua in a meaningful way.
Feedback for John C.
Video Production - Full Service / Organic Reach Expert · Bay of Plenty
Questions about hiring a campaign strategist
Straight answers to what NZ business owners ask us most.
How long does a typical campaign brief take to deliver?
A simple campaign plan or audit can be delivered in a few days; more complex full-funnel launches commonly take several weeks to plan and align creative and media.
Do I need to provide creative assets?
You can provide assets or ask freelancers to scope production — agree responsibilities and any production costs in the brief.
How do I choose the right strategist for my business?
Look for relevant sector experience, channel expertise for your priority audience, and clear measurement approaches in their application.
Will Unicorn Factory manage the campaign for me?
No. Unicorn Factory notifies relevant freelancers and makes warm introductions; the business reviews applications and negotiates scope and delivery directly with the freelancer.
How are results measured?
Strategists define KPIs during planning — common measures include conversions, cost per acquisition, revenue and engagement metrics — agree reporting frequency in the brief.
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Ready to brief a campaign?
We'll help you shape the brief, find New Zealand freelancers who fit, and introduce you.