Waikato
Tom D.
Brand Designer & Website Designer
Hire branding freelancers in New Zealand
Starting a business, launching a product, or finally fixing a logo you've never liked? Tell us where you're at and we'll help you shape a brief, find NZ brand designers who fit your budget, and introduce you. You don't need to know where to start.
- Free to enquire
- Local NZ freelancers
- You choose who to hire
Christchurch
Kaleb H.
Branding & Graphic Designer
Nelson
Rachel M.
Marketing Consultant & Community Connector
Wellington
Alex C.
Brand Identity Specialist and Graphic Designer
Wellington
Brent D.
Web & Brand Designer
Christchurch
Amelia W.
Strategy, Brand and Marketing Consultant
Local talent. Visible proof. Direct relationships.
What kind of branding support are you after?
A new logo, a full visual identity, a refresh or a clearer story. Pick the closest match, or tell us where the business is at and we'll help you decide.
Logo Design
Hire a New Zealand logo designer for a new mark, a refresh, and files you can actually use.
Typically NZ$700–$10,000 + GST
Brand Identity & Visual Identity
Brand identity design, from logos and colour systems to brand guidelines and style guides.
Typically NZ$900–$30,000 + GST
Rebranding & Brand Refresh
Rebranding and brand refreshes: updated logo, colours, messaging, templates and guidelines.
Typically NZ$2,500–$60,000 + GST
Brand Strategy
Develop clear brand positioning and messaging for your New Zealand business.
Typically NZ$1,000–$60,000 + GST
Graphic Design
Hire a New Zealand graphic designer for campaigns, brand assets, and everyday business materials.
Typically NZ$400–$8,000 + GST
Packaging Design
Professional packaging design that boosts shelf appeal and strengthens your brand.
Typically NZ$600–$35,000 + GST
Not sure? Start with what you're trying to do.
Most people come to us with a goal, not a job title. Here's where the most common ones usually land.
“I'm starting a business and have nothing yet.”
Start with a logo and a small set of brand basics: colours, fonts and how to use them. You can add more as you grow.
Logo Design“Everything we put out looks slightly different.”
A visual identity gives you rules and templates so your website, social posts and signage all look like the same business.
Brand Identity & Visual Identity“Our look is dated and we've changed a lot since we started.”
A brand refresh keeps what customers recognise and updates the rest, which is usually faster and cheaper than starting again.
Rebranding & Brand Refresh
You don't have to search through hundreds of brand designers.
We do the legwork of briefing and finding people, then step back so you work directly with the brand designer you choose.
Tell us what you need
Share your project, the help you need, and any timing or budget you have in mind.
Choose who to meet
Review interested freelancers and their work. Choose who you want an introduction to.
Agree the work together
Agree the scope, timing, and price with your freelancer.
- 1Tell us what you need
- 2We help shape the brief
- 3Relevant freelancers are surfaced
- 4You compare them
- 5You choose
How much does it cost to hire a brand designer in NZ?
What New Zealand brand designers typically charge, by type of work. Freelancers quote you directly after reading your brief.
Logo Design
Projects fromNZ$700
- Focused logo projectNZ$700–$1,800
- Logo and visual identity starterNZ$1,800–$4,500
- Strategic brand identityNZ$4,500–$10,000+
Brand Identity & Visual Identity
Projects fromNZ$900
- Starter identityNZ$900 – NZ$2,500
- Standard brand identityNZ$2,500 – NZ$8,000
- Strategic / comprehensive identityNZ$8,000 – NZ$30,000+
Rebranding & Brand Refresh
Projects fromNZ$2,500
- Freelancer refreshNZ$2,500–6,000
- Small-studio refreshNZ$6,000–18,000
- Large or multi-channel refreshNZ$20,000–60,000+
Brand Strategy
Projects fromNZ$1,000
- Small / focused engagementNZ$1,000–5,000
- Medium / standalone strategyNZ$5,000–15,000
- Large / full rebrand or agency-level programmeNZ$15,000–60,000+
Indicative NZD, excluding GST and third-party costs. Freelancers set their own prices after reading your brief. Updated October 2026.
Meet New Zealand brand designers.
A few of the independent brand designers in our network. We share your brief more widely than the people shown here.
Tom
Brand Designer & Website Designer
Waikato
Branding
Kaleb
Branding & Graphic Designer
Christchurch
Branding
Rachel
Marketing Consultant & Community Connector
Nelson
Branding
Alex
Brand Identity Specialist and Graphic Designer
Wellington
Branding
Brent
Web & Brand Designer
Wellington
Branding
Amelia
Strategy, Brand and Marketing Consultant
Christchurch
Branding
Tatum
Brand & Marketing Specialist
Auckland
Branding
Ciaran
Brand + Communications Strategist
Wellington
Branding
See what New Zealand brand designers have delivered.
Real projects by freelancers in our network, and what their clients said about them.
Branding
Brand Identity & Digital Launch for The Body Bard Wellness Supplements
- Brand Identity & Visual Identity
- Brand Strategy
- Copywriting
AJ H.
Branding
Comprehensive Brand Refresh for Iconic NZ Burger Brand
- Packaging Design
- Logo Design
- Marketing Strategy
Rob C.
Branding
Brandbook Design & Visual Identity Rollout for Ramada Worldwide
- Brand Identity & Visual Identity
- Brand Strategy
- Editorial & Layout Design
Nikite K.
Branding
Luxury Sustainable Brand Design for Mānuka
- Brand Identity & Visual Identity
- Brand Strategy
- Graphic Design
Debbie S.
Branding
Believe U Can: Gen Z Brand Campaign for University of Canterbury
- Brand Strategy
- Copywriting
Rupert D.
Branding
Brand Identity and Logo Design for Epic Electrical
- Brand Identity & Visual Identity
- Brand Strategy
- Print Design
Melanie F.Working with Goulden Design was such an easy process. I got answers to questions I didn't even know to ask, and the final result looks fantastic! Thanks for helping bring LAW Fitness to life.
Feedback for Amberley G.
Branding & Website Designer · Christchurch
Questions about hiring a brand designer
Straight answers to what NZ business owners ask us most.
How much does a freelance brand designer cost in New Zealand?
A focused logo project usually costs NZ$700–$1,800, and a logo with a starter visual identity NZ$1,800–$4,500, excluding GST. Brand designers quote after reading your brief. The number of concepts, extra items like signage or packaging, and any strategy work move the price most.
Should I hire a freelancer or a branding agency?
A freelancer suits most small businesses: you work directly with the person designing your brand, and it usually costs less. An agency makes sense for a large rebrand that needs research, naming, copy and rollout managed together.
I don't have a brief. Can I still start?
Yes. Most people don't have one. Tell us what you're trying to achieve and we'll turn it into a brief with you before anything goes out to brand designers.
Who owns my logo once it's done?
You should, once you've paid in full. Agree in writing that copyright and all source files transfer to you on final payment. We'll put it in your brief so it's clear before work starts.
What files should I get at the end?
Ask for your logo in vector (AI, EPS or SVG), PNG and PDF formats, in colour, black and white. A simple guide showing your colours, fonts and how to use the logo saves problems later with printers and signwriters.
Do I pay GST?
Only if your freelancer is GST-registered. Registered brand designers add 15% GST to their quote, while many sole traders earning under NZ$60,000 a year aren't registered and won't charge it.
How long does it take to find someone?
We aim to start sharing interested brand designers within a few working days of agreeing your brief. When work starts depends on their availability and your timing.
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Tell us about the brand you want.
Share where the business is at and we'll help shape a brief and introduce NZ brand designers who fit.