Auckland
Samantha Thornton-Jones
Website Designer & Developer
Hire an SEO Specialist in New Zealand
Hire a New Zealand SEO specialist to fix what is blocking Google, strengthen the pages that should win, and grow local or product search without buying every click. One brief, named applicants, you choose. Paid search sits with paid search. Ongoing articles without a search plan sit with content marketing.
Auckland
Elise Hopkins
Graphic Designer
Tauranga
Preston Broad
Web Developer
Auckland
Liam Bradburn
Webflow Developer
Nelson
Rachel Moffitt
Marketing Consultant & Community Connector
Nelson
Kirsten Manners
Google & Meta Ads Specialist
What this service is for
What an SEO specialist is for
This page is for hiring someone to fix what is blocking Google, strengthen the pages that should win, and grow local or product search. Paid clicks sit with paid search. Ongoing articles without a search plan sit with content marketing or copywriting. If the site itself is the blocker, start on web design or website development.
Local enquiries
Google Business Profile, service pages, and local landing pages so people nearby can find you and get in touch.
Product and category demand
Product and category pages that match how people search, so ready-to-buy traffic lands on the right URL.
Recovery after a drop or migration
Technical fixes, redirects, and Search Console work after a site change or a ranking drop.
How Unicorn Factory works
A simple way to find the right freelancer.
Create one project brief, compare applications from relevant freelancers, and choose who you would like to meet.
Step 01
Tell us what you need.
Use the guided brief to explain the outcome, timing, budget, and context. You do not need to prepare a technical specification.
Freelancers in our network
Meet SEO specialists who could help.
The profiles below list this service. Tell us what you need and we will share your brief with suitable people across the network, not only the people shown here.
Tell us about your project
Ideas for your brief
Ways to brief an SEO specialist.
Keep the brief short: the goal, the site, and whether this is local quick wins, a full audit, or ecommerce SEO.
Local visibility setup & quick wins
A short piece of work on local signals and the pages that should bring enquiries first.
- Google Business Profile review and optimisation
- Priority service or location page copy updates (one or more pages agreed)
- Structured data and citation check/fixes
- Short roadmap of 3–6 priority actions you can implement next
Full-site SEO audit and remediation
A technical and on-page audit, then a clear list of what to fix first. If the platform or speed is the blocker, say that in the brief.
- Technical SEO audit (crawl, index, speed, mobile issues)
- Keyword and content gap analysis for priority pages
- Redirect plan and sitemap updates or implementation support
- Implementation notes and tracking (Google Search Console and Analytics) handover
E‑commerce SEO and category optimisation
Product and category work for a store. This is search structure and templates, not a Shopify rebuild.
- Product and category SEO templates and copy recommendations
- On‑site filter and canonical guidance to reduce duplicate content
- Performance and structured data (product/schema) implementation
- Measurement plan for sales and organic traffic attribution
Proof lives in the work
See the SEO work already on the site.
Vivo Hair Salons is the SEO blog work. O.F.O is the recovery after a site change. The other cards in this set are related site or store work — not extra Shopify or migration outcomes invented for this page.
Writing & Editing
Monthly SEO-Optimized Blog Writing for Vivo Hair Salons
- SEO
- Blog Writing
- Content Marketing
Emily Gray
eCommerce
Shopify Ecommerce Website and POS Integration for Loobie & Friends
- SEO
- Web Design
- Website Development
Karen Rubado
eCommerce
Shopify Redesign & Build for Green with Envy Lifestyle Store
- SEO
- Website Development
- eCommerce Store Build & Redesign
Karen Rubado
Marketing & Growth
SEO Recovery and Traffic Restoration for O.F.O
- SEO
- Data Analysis & Insights
- Google Analytics 4
Neel Pabari
Websites & Web Development
Auckland Art Gallery website redesign
- UX Design
- SEO
- Copywriting
Ashley Cusick
Websites & Web Development
Website Migration & Rebuild to WordPress
- SEO
- Web Design
- Blog Writing
Stu ClarkPricing guidance
How much does SEO cost?
Indicative NZ$ ranges to help budget for common SEO engagements. Final scope, GST, hosting or platform fees and freelancer rates are agreed directly with the freelancer.
One-off audit & quick fixes
A focused technical and on‑page audit with priority fixes and a short action plan for a small service business or local shop.
NZ$800 – NZ$3,500
Monthly growth retainer (SME)
Ongoing content, local optimisation and technical work to grow organic traffic for a small-to-medium business; many engagements run as multi-month retainers.
NZ$1,200 – NZ$5,000 / month
E‑commerce or competitive market
Larger e‑commerce sites or national targets with ongoing content, technical SEO and link/authority work — costs rise with competition and site scale.
NZ$4,000 – NZ$10,000+ / month
What affects the price
- Current site health and technical complexity (site speed, crawlability, redirects)
- How many pages or products need content or optimisation
- Competition and keywords you want to rank for (local vs national)
- Measurement and tracking requirements (analytics, conversion setup, e‑commerce tracking)
Indicative New Zealand dollar estimates only, excluding GST and ongoing software or platform fees. Freelancers set their own pricing after reviewing your scope.
Related expertise
Explore other freelance services.
Paid Search (PPC)Hire a New Zealand Google Ads specialist to set up, manage, and improve search campaigns that drive leads and sales.Content MarketingHire a New Zealand content marketer for a plan, articles, and ongoing content customers will actually read.CopywritingHire a New Zealand copywriter for website pages, campaigns, and clearer brand language.Web DesignHire a New Zealand web designer for a new site, a redesign, or a landing page that converts.Website DevelopmentHire a New Zealand website developer to build, rebuild, or add bookings, Shopify, or integrations.
Frequently asked questions
Common questions before you hire.
Answers to the questions clients commonly ask before starting a brief.
Still deciding what you need?
Start with the outcome and the context you already have. A polished specification is not required.
Do I need SEO or Google Ads?
SEO is for pages that should keep bringing enquiries without buying every click. Paid search sits with paid search. Many people do both — say that in the brief if you want one person.
Do I need SEO or content marketing?
SEO here is the search plan, technical fixes, and the pages that should win. Ongoing articles without that plan sit with content marketing. Page copy on its own often sits with copywriting.
Do I need a new website before SEO?
Not always. Many briefs start with technical and on-page work on the site you have. If look and structure are the blocker, start on web design. If the build, CMS, or a migration is the blocker, start on website development.
How long until SEO work shows up?
Local quick wins can move sooner. Competitive or recovery work usually takes months. Write the outcome and the current site in the brief, then compare the plans people send.
Ready to get moving?
Tell us what you want search to bring in.
Write one brief. Compare applicants. Choose the person who will own the plan.