Auckland
Paul Wilson
Google Ads Specialist
Hire a Campaign Manager in New Zealand
Grow leads and sales with targeted campaigns, using paid media, email and analytics expertise to measure results.
Auckland
Katie Eder
Google Ads & Digital Advertising Strategist
Auckland
Chris Boyd
Creative Director
Nelson
Kirsten Manners
Google & Meta Ads Specialist
Christchurch
Stu Clark
Web Design, SEO & SEM Consultant
Christchurch
Kristy Howatson
Paid Ads Expert
What this service is for
What can a campaign manager help you build?
Campaign managers plan, launch and optimise paid and owned marketing to grow leads, sales and brand awareness. Freelancers handle media buying, creative coordination and measurement so campaigns deliver measurable results.
Generate consistent inbound leads
Run search and social lead‑generation campaigns targeted to your local or national audience so you get qualified enquiries on an ongoing basis.
Launch seasonal or product campaigns
Plan and execute a time‑bound campaign—creative, media plan and email follow‑ups—to drive sales during key dates or product launches.
Improve campaign measurement and ROI
Audit tracking, set up conversion measurement and reporting so ad spend is tied to real business outcomes and optimisation decisions are data‑led.
How Unicorn Factory works
A simple way to find the right freelancer.
Create one project brief, compare applications from relevant freelancers, and choose who you would like to meet.
Step 01
Tell us what you need.
Use the guided brief to explain the outcome, timing, budget, and context. You do not need to prepare a technical specification.
Freelancers in our network
Example campaign manager profiles from our network
Below are example profiles of campaign managers and specialists available through Unicorn Factory. They illustrate typical skills and experience—create a short brief and relevant freelancers will apply.
Tell us about your project
Ideas for your brief
What projects can a campaign manager run?
These three project scopes are common starting points. Deliverables and final scope are agreed directly with the freelancer.
Lead‑generation: Google Search + Meta setup
Set up a practical lead funnel that attracts and converts searchers and social audiences for service businesses.
- Audience and keyword research for your service areas
- Campaign structure and media plan across Google Search and Meta (Facebook/Instagram)
- Ad creative and copy briefs (image and short video suggestions)
- Conversion tracking setup and a simple reporting dashboard
Seasonal product launch campaign
A coordinated push across paid ads and owned channels to drive sales during a launch or seasonal period.
- Campaign strategy and media budget allocation
- Ad creative (copy and art direction) plus email campaign sequence
- Landing page brief or optimisation suggestions for higher conversion
- Campaign calendar and post‑campaign performance report
Performance optimisation and measurement audit
Fix tracking issues and improve campaign performance for ongoing paid media.
- Conversion tracking audit across website, forms and phone calls
- GA4 and tag manager recommendations and setup notes
- A/B test plan for ads and landing pages
- Monthly optimisation actions and performance review with recommendations
Proof lives in the work
Related campaign work
Here are real campaign projects completed by freelancers on or connected to our network. Each card below links to the supplied case study summary.
See Campaign Management Projects
Marketing & Growth
Google Ads & Analytics Campaign for Almighty Beverage Brand
- Paid Media
- Campaign Strategy
- Google Analytics 4
Bayden Jackson
Marketing & Growth
Project Management for MasterCard Player of the Match Trophy – Women's Rugby World Cup 2021
- Marketing Strategy
- Project Coordination & Workflow Management
- Campaign Management
Jessica Jenkins
Marketing & Growth
Scaling Shopify Revenue for Flight Coffee with Digital Marketing
- Campaign Strategy
- Dashboards & Data Visualisation
- Data Analysis & Insights
Robbie Lawton
Branding
A new brand for a trans-tasman tech company
- Marketing Strategy
- Template Design
- Campaign Strategy
Hattie LockePricing guidance
How much does campaign management cost?
Indicative NZD price ranges to help you budget—final scope and freelancer rates are agreed directly with the freelancer.
Small one‑off campaign setup
Includes campaign strategy, ad setup on one channel (Google or Meta), basic tracking and a launch report.
NZ$1,500–4,000
Monthly management for ongoing campaigns
Ongoing optimisation and reporting; cost varies by campaign complexity, hours required and whether creative is produced.
NZ$700–3,500 per month
Full‑funnel launch (strategy + creative + media)
A broader engagement covering strategy, creative production, multi‑channel media buying and measurement; suitable for major product launches or seasonal peaks.
NZ$5,000–18,000
What affects the price
- Campaign complexity and number of channels (search, social, display, video)
- Ad spend and whether management is charged as a percentage or flat fee
- Creative production needs (video, photography, landing pages)
- Tracking and analytics integrations (GA4, Tag Manager, CRM or ecommerce feeds)
Estimates are indicative, may exclude GST and ongoing platform or software fees, and final scope and rates are agreed directly with the freelancer. Request a tailored quote to confirm costs.
Frequently asked questions
Common questions before you hire.
Answers to the questions clients commonly ask before starting a brief.
Still deciding what you need?
Start with the outcome and the context you already have. A polished specification is not required.
How do I hire through Unicorn Factory?
Create a short project brief on Unicorn Factory, relevant freelancers will apply, you review applications, and Unicorn Factory makes warm introductions so you can interview and hire directly.
How long before I see results?
Timing depends on channels and objectives. Search ads can generate traffic immediately after launch, but measurable improvements in cost per lead and ROI typically take a few weeks of optimisation.
Should I pick a freelancer or an agency?
Freelancers are a cost‑effective option for focused campaign work and hands‑on optimisation; agencies suit complex, multi‑discipline campaigns. Choose based on project scope, available budget and whether you want ongoing support.
How are freelancers charged?
Freelancers commonly charge flat monthly fees, hourly rates, or a percentage of ad spend. You and the freelancer agree the payment model during hiring—Unicorn Factory facilitates introductions but rate negotiation is between you and the freelancer.
How can I trust a freelancer's results?
Request examples of past campaigns or case studies, ask for measurement approaches and reporting samples, and include success metrics in your brief. After introductions, use interviews to verify experience and ask for references if needed.
Ready to get moving?
Ready to hire a campaign manager?
Create a short brief today and relevant campaign managers will apply — Unicorn Factory will make the warm introductions.