Auckland
Elise S.
Graphic Designer
Hire a freelance website copywriter in New Zealand
Get website pages that explain what you do, who it's for and why people should get in touch, written by a New Zealand website copywriter for a new site or a refresh.
- Free to enquire
- Local NZ freelancers
- You choose who to hire
Auckland
Katy G.
Business Performance & Data Expert
Christchurch
Magdalene M.
Senior Graphic & UX Designer
Wellington
Joji R.
Graphic And Web Designer
Gisborne
Sandra G.
Content Writer
Tauranga
Emily G.
Content and Copywriter
What does a website copywriter do?
Most website copywriters handle some or all of this. Pick the parts you need and we'll put them in your brief.
Homepage copy
A homepage that says what you do, who it's for and what to do next within a few seconds.
Service and product pages
A clear page for each service or product, covering what's included, who it suits and how to start.
About and contact pages
Pages that explain who's behind the business and make it easy to get in touch.
Location and landing pages
Pages for the towns you work in or the campaigns you run, written for the people searching for them.
Customer research and interviews
Talking to you and your customers to find the words people actually use to describe their problem.
Search-friendly copy
Page titles, headings and meta descriptions that help Google understand each page without sounding forced.
Rewriting an existing site
Tightening pages that are out of date, too long or not bringing in enquiries.
Tone of voice and messaging
Working out how your business should sound so every page reads like the same company.
Working with your web designer
Writing alongside your designer or developer so the copy fits the layout and the launch date.
- Start a brief
Not sure which parts you need?
Tell us what you want to get done. We'll shape the brief with you and share it with freelancers who fit.
How we help you find the right website copywriter for your business
We do the legwork of briefing and finding people, then step back so you work directly with the website copywriter you choose.
Tell us what you need
Share your project, the help you need, and any timing or budget you have in mind.
Choose who to meet
Review interested freelancers and their work. Choose who you want an introduction to.
Agree the work together
Agree the scope, timing, and price with your freelancer.
- 1Tell us what you need
- 2We help shape the brief
- 3Relevant freelancers are surfaced
- 4You compare them
- 5You choose
Connect with our network of Kiwi freelance website copywriters
A few of the website copywriters in our network. We share your brief more widely than the people shown here, then introduce you by email to the ones you want to talk to.
Elise
Graphic Designer
Auckland
Design & Creative
Katy
Business Performance & Data Expert
Auckland
Consulting & Strategy
Magdalene
Senior Graphic & UX Designer
Christchurch
Design & Creative
Joji
Graphic And Web Designer
Wellington
Design & Creative
Sandra
Content Writer
Gisborne
Writing & Editing
Emily
Content and Copywriter
Tauranga
Writing & Editing
Stu
Web Design, SEO & SEM Consultant
Christchurch
Marketing & Growth
Barbi
Wordpress Web Designer
Christchurch
Websites & Web Development
How much does it typically cost to hire a website copywriter?
What New Zealand website copywriters typically charge, by type of work. Freelancers quote you directly after reading your brief.
A few key pages
Projects fromNZ$600
Homepage and one or two other pages, or a rewrite of existing copy.
- Typical rangeNZ$600–$1,500
Small business website
Projects fromNZ$2,000
Copy for a five to ten page site, including an interview and revisions.
- Typical rangeNZ$2,000–$5,000
Larger site or messaging project
Projects fromNZ$5,000
A bigger site, several audiences, or brand messaging work before the page copy.
- Typical rangeNZ$5,000–$12,000+
What affects the price
Freelancers quote after reading your brief. These move the price most.
- Number of pages
- Research and interviews needed
- Search optimisation requirements
- Number of people approving the copy
Indicative New Zealand dollar estimates only, excluding GST and third-party costs such as design, development and photography. Freelancers set their own pricing after reviewing your brief. Updated October 2026.
Website copywriting work delivered by Kiwi freelancers
Browse related projects from freelancers in our network to see the kinds of problems, formats and approaches they have worked on.
Writing & Editing
Content Strategy and Marketing for Medical Technology Business
- Technical Writing
- Copywriting
- Blog Writing
Emily D.
Branding
Vista Wealth & Protection | Brand Identity & Custom Squarespace Website
- Squarespace
- Logo Design
- Brand Identity & Visual Identity
Ellie M.
Branding
Content Writing Partner for McKenzie & Co. - Land Development
- Brand Identity & Visual Identity
- Copywriting
- PR & Communications
Michelle J.
Marketing & Growth
Website Audit & Conversion Optimisation for Kite Therapy
- UX Design
- User Research
- Copywriting
Jono M.
Writing & Editing
Content Strategy & Creation for 74 Grey Street Co-working Hub
- Blog Writing
- Editorial & Layout Design
- Content Marketing
Sandra G.
Writing & Editing
Content Management & Storytelling for He Ara Kotahi Tour
- Copywriting
- Editorial & Layout Design
- Content Marketing
Ellen P.Amazing! We LOVE working with Bex." Teulo Founder, Janelle Fenwick
Feedback for Bex D.
Strategic Storyteller · Christchurch
Questions about hiring a website copywriter
Straight answers to what NZ business owners ask us most.
How much does a freelance website copywriter cost in New Zealand?
As a guide: a few key pages, NZ$600–$1,500; small business website, NZ$2,000–$5,000; larger site or messaging project, NZ$5,000–$12,000+. Freelancers set the final price after reading your brief, and it's free to enquire.
What should I include in a website copywriting brief?
Include the pages you need, who your customers are, what they usually ask before buying, what makes you different, links to your current site and sites you like, and your launch date.
Do I need a website copywriter or a general copywriter?
Brief a website copywriter for the main pages of your site. For ads, emails, brochures and campaigns, see copywriting.
Should the copy be written before or after the design?
Ideally at the same time. Copy written early helps the designer plan the layout, and the designer can flag where copy needs to be shorter.
How long does website copywriting take?
A few key pages can take a couple of weeks, and a full small-business site often takes four to six, depending on how quickly you give feedback and supply source material. Agree page counts and revision rounds in your brief.
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Tell us about your website.
We'll help you shape the brief, find New Zealand freelancers who fit, and introduce you.