
Auckland
Katy Guildford
Business Improvement & Data Expert
Set up reliable tracking and reports so you can see which marketing, website and sales activity leads to enquiries and revenue.

Auckland
Katy Guildford
Business Improvement & Data Expert

Wellington
Katie Parsons
Digital Marketing & Paid Ads Expert

Timaru
Jared Farr
Google Ads Specialist

Auckland
Rahul Khatri
Data, Analytics and AI Consultant

Auckland
Christine Rogers
Social Media Manager & Content Creator

Auckland
Neel Pabari
Certified Google Ads Expert - 10+ Years
What this service is for
An analytics specialist sets up tracking and reporting so you can understand what is working before changing your marketing, website or customer journey.
Track the campaigns, forms and calls that matter so you can make better decisions about where to invest.
Measure key actions such as enquiries, bookings, purchases or downloads, then see where people lose momentum.
Bring the most important website, marketing and sales signals into a dashboard your team can use regularly.
How Unicorn Factory works
Create one project brief, compare applications from relevant freelancers, and choose who you would like to meet.
Step 01
Use the guided brief to explain the outcome, timing, budget, and context. You do not need to prepare a technical specification.
Freelancers in our network
Tell us what you need to measure. Relevant freelancers can apply, you review the options, then request the introductions you want.
Tell us about your projectIdeas for your brief
Use these examples to shape your brief. The right scope depends on your website, marketing channels, sales process and the decisions you need to make.
Find the gaps in your current setup and fix the tracking that affects your day-to-day decisions.
Set up the events and reports needed to see how people move from a campaign to an enquiry, booking or sale.
Bring key data from several systems into a clearer view for regular management or marketing reviews.
Proof lives in the work
Review relevant projects from the network to understand the types of websites, campaigns and reporting work freelancers have contributed to.
See Analytics Implementation Projects
Bayden Jackson
Neel Pabari
Oliver Le Lievre
Katy Guildford
Tamsyn StandeavenPricing guidance
Cost depends on the state of your current tracking, the number of systems involved and how much reporting or documentation you need.
A focused review of existing analytics, key tracking fixes and a simple validation plan.
NZ$800โ$2,500
Measurement for a website and marketing activity, with agreed conversions and a useful dashboard.
NZ$2,500โ$6,000
A broader project involving several data sources, more complex reporting and deeper documentation.
NZ$6,000โ$15,000+
Indicative New Zealand dollar estimates only, excluding GST and any software costs. Freelancers set their own pricing after reviewing your scope.
Frequently asked questions
Answers to the questions clients commonly ask before starting a brief.
Start with the outcome and the context you already have. A polished specification is not required.
Explain what you want to understand or improve, your website platform, the marketing channels you use and any reports that currently feel unreliable.
Often, yes. Include the tools you already use and the access you can provide so they can explain what is practical before work begins.
A focused review or tracking repair may take a few weeks. A broader reporting project involving several systems can take longer.
Ask for a clear measurement plan and validation approach. A freelancer can test important actions against the reports you will use.
Compare relevant work, the proposed approach, communication style, timing and pricing before requesting an introduction.
Ready to get moving?
You do not need a finished tracking plan. Start with the business questions you want your website and marketing data to answer.