

Soraya King
Designer
Meet Soraya King: Packaging Design Specialist in Christchurch
I'm Soraya, the Founder of Preflight Creative based in Christchurch.
My specialty lies in brand identity & packaging design for product based businesses. With extensive experience spanning over 18 years in the commercial design industry, I've honed my skills to provide FMCG/CPG businesses with tailored solutions that breathe new life into their brands by creating shelf impact and encouraging growth for the business. Put simply, we love to pick fights with your competition.
I don't believe in taking a cookie-cutter approach to well anything. Understanding your business from the ground up allows me to create a solution that resonates with your target audience and achieves the goals you're aiming for with each and every project.
With a strong background in prepress for almost a decade I gained valuable skills in print design, specifically packaging - ensures a seamless process from design to print. Let barcode drama or print problems be someone else's problem, not yours.
Specialising in:
- Packaging design
- Brand Identity design
Portfolio
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