
Content Strategy, Marketing & Copywriting in Auckland
Hello! I'm Emily Draper, a writer, marketer and content strategist from the vibrant heart of Tāmaki Makaurau. I have a master's degree in English, and extensive expertise in copywriting, content marketing, editing and strategy. I am an experienced freelancer and I have experience across many different industries and content needs.
Here's a snapshot of my journey:
Deputy Editor for New Zealand's most read magazine (readership 700,000+)
Three years in Jacinda Ardern's Prime Ministerial communications team
Leading editorial strategy for New Zealand's largest mental health charity
Managing internal communications for one of Aotearoa's largest social service charities (1,500+ staff)
Content Marketing Manager for a top trans-Tasman market research agency
Leading content strategy for two B2B SaaS start-ups, turning tech jargon into engaging narratives.
What I bring to your table:
High-quality SEO-optimised articles and blogs
Lead-generating whitepapers
Long-form thought leadership
Snappy website copy
Engaging video scripts
Click-worthy social media posts
Much more...
Who do I work best with? Anyone who believes in the power of human-centred storytelling. Whether you're looking to captivate, educate, or inspire, I'm here to help you achieve just that. I believe in simplicity, clarity, creativity, and the importance of a well-placed Oxford comma.
If you're ready to elevate your content and connect with your audience on a deeper level, I'd love to hear from you.