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Case study

Content Management and Strategy for Career Coach Website

Jessica Jenkins (Auckland) delivered Career Coach content management for Rachel, with planning, newsletters and blogs, creating a consistent brand voice.

Content Management and Strategy for Career Coach Website

The project

Project overview

Working with the very talented Rachel on her Career Coach business, I manage the content for her website. This includes monthly collaboration planning, newsletters, blogs and managing the website. Often working together to develop a theme and briefs.

Learning and understanding the business and audience is critical and means that Rachel and I can work alongside and my writing is on pointe for her business and her voice.