Nelson
Ben Seelen
Email Marketing Expert (Klaviyo, Omnisend)
Hire a Meta Ads Specialist in New Zealand
Increase sales, leads or store visits with targeted Facebook and Instagram campaigns run by local paid social specialists.
Christchurch
Magdalene Manson-Blair
Senior Graphic & UX Designer
Auckland
Connor Amor-Bendall
Senior Copywriter and Marketing Strategist
Auckland
Chris Street
Videographer & Photographer
Nelson
Rachel Moffitt
Marketing Consultant & Community Connector
Auckland
Chris Boyd
Creative Director
What this service is for
What can a Meta ads specialist help you build?
Targeted paid social campaigns that increase sales, capture qualified leads, or bring customers into store — plus ad creative, audience targeting and reporting tailored for New Zealand audiences.
Drive online sales
Conversion-focused campaigns and retargeting funnels to reduce cost-per-sale and grow online revenue.
Generate qualified leads
Lead capture campaigns that feed enquiries into your CRM or email list for sales follow-up.
Increase brand awareness or foot traffic
Local reach campaigns that lift event attendance, bookings or in-store visits in target regions.
How Unicorn Factory works
A simple way to find the right freelancer.
Create one project brief, compare applications from relevant freelancers, and choose who you would like to meet.
Step 01
Tell us what you need.
Use the guided brief to explain the outcome, timing, budget, and context. You do not need to prepare a technical specification.
Freelancers in our network
Example freelancers from the network
The profiles shown below are examples of paid social and digital marketing specialists in the Unicorn Factory network. To start, create a short project brief — relevant freelancers will apply and you can review applicants before we make warm introductions.
Tell us about your project
Ideas for your brief
Project ideas you can brief
Three practical paid social engagements you can brief now. Each scope is illustrative — final deliverables and timelines are agreed directly with the freelancer.
Starter campaign and tracking setup
One-off setup to get ads running with correct tracking and an initial test campaign to learn what works.
- Audit or setup of Meta Business Manager and Pixel / Conversions API tracking
- Campaign strategy and media plan for one target audience
- 3 ad creatives (image or short video) and ad copy variations
- Initial performance dashboard and optimisation checklist
Lead generation funnel with CRM integration
Create and run a lead-gen campaign that captures enquiries directly into your CRM or email platform.
- Campaign strategy, audience map and lead qualification criteria
- Ad creative and copy optimised for mobile lead capture
- Lead form, landing page or instant form integration with your CRM (e.g., HubSpot, MailerLite)
- Reporting setup showing cost-per-lead and lead quality metrics
E‑commerce growth and creative testing
Scale online sales with conversion optimisation, creative testing and catalog or dynamic ads.
- Full paid social plan for prospecting, retargeting and retention
- Creative testing plan and production of creatives (video, carousel, UGC-style ads)
- Product feed / catalog setup and campaign build (if required)
- Weekly performance optimisations and ROI-focused reporting
Proof lives in the work
Related case studies
Real projects from freelancers in the network — examples of digital launches, lead-generation and paid media work that relate to paid social.
See Meta Ads / Paid Social Projects
Marketing & Growth
Multi-Channel Digital Advertising for NZ Accounting Firm
- Meta Ads / Paid Social
- Google Analytics 4
- LinkedIn Marketing
Roimata Wilkey
Marketing & Growth
Scaling Shopify Revenue for Flight Coffee with Digital Marketing
- Google Analytics 4
- Shopify
- Meta Ads / Paid Social
Robbie Lawton
Writing & Editing
Content Strategy and Marketing for Medical Technology Business
- Meta Ads / Paid Social
- Email Marketing
- Editing & Proofreading
Emily Draper
Branding
Skin Bliss By Robyn: Full Brand Development, Logo Design, Graphic Design and Web Design
- Website Development
- Logo Design
- Marketing Strategy
Tamsyn Standeaven
Marketing & Growth
Powering Growth for Kinetic Electrical’s Franchise Network
- Reporting & KPI Frameworks
- Meta Ads / Paid Social
- Analytics Implementation
Katie ParsonsPricing guidance
How much does Meta ads management cost?
Indicative NZD pricing to help you budget; final scope, GST and freelancer rates are agreed directly with the freelancer.
Starter — one-off setup & test
Pixel and tracking setup, one test campaign, and basic reporting — suited to small businesses testing paid social.
NZ$800 – NZ$2,500
Ongoing — small to mid business
Ongoing campaign management fees (freelancer or small-studio retainer). This typically excludes the ad spend paid to Meta.
NZ$350 – NZ$2,500 / month
Scale & e‑commerce growth
Higher-effort programmes with creative production, frequent testing and multi-channel campaign builds — suited to larger e‑commerce or high-growth brands.
NZ$2,500 – NZ$8,000+ / month
What affects the price
- Ad spend and target market size — larger budgets and wider audiences need more hands-on optimisation.
- Creative and production — video, UGC, or many creative variants increase scope and cost.
- Tracking and landing pages — setting up Pixel, Conversion API or new landing pages adds time.
- Reporting frequency and optimisation cadence — more frequent reporting and tighter optimisation increase ongoing fees.
Estimates are indicative and may exclude GST, platform fees (ad spend) and ongoing software costs. Final scope and rates are agreed directly with the freelancer; request a tailored quote after you publish your brief.
Frequently asked questions
Common questions before you hire.
Answers to the questions clients commonly ask before starting a brief.
Still deciding what you need?
Start with the outcome and the context you already have. A polished specification is not required.
How do I hire through Unicorn Factory?
Create a project brief on Unicorn Factory, relevant freelancers apply, you review applications, and Unicorn Factory makes warm introductions so you can interview and hire directly.
How long until ad campaigns start delivering results?
You can start running ads within days of setup, but meaningful optimisation and reliable performance typically take several weeks as the campaigns learn and creatives are tested.
Should I use a freelancer or an agency?
Use a freelancer for direct access to experienced practitioners and flexible pricing; choose a small agency or studio when you need in-house creative production, multiple specialists, or larger scale support.
How much ad budget should I plan for?
Ad budget depends on your goals — local lead-gen tests can start from a few hundred dollars per week; growth programmes usually require consistent monthly spend. Discuss budget in your brief so applicants can propose realistic plans.
How can I trust a freelancer’s work?
Review applicant profiles, past project summaries and case studies, ask for references or examples, and agree milestones and reporting before work begins. Unicorn Factory facilitates the introductions after you review applicants.
Ready to get moving?
Ready to brief paid social work?
Create a short brief and tell us your objective, budget and timeline — relevant freelancers will apply and Unicorn Factory will make warm introductions.