Health Basics ‘Made of New Zealand’ social campaign

The goal was to create a synthesis of key messages and social content to better connect to the everyday Kiwi.

We engaged with Logan Dodds and Jesse James, a pair of adrenaline-junkie tradies who love the outdoors and a bit of adventure. Together, they gave their unique take on personal care, experienced the great outdoors, embraced the local community, and highlighted the unique location of Te Anau in a clear and compelling social campaign.