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Illustrated Product Range for Ceres Organics Packaging

Tim Hunt from Nelson delivered packaging illustrations for Ceres Organics using layered assets for flexible layouts and cost savings over photography.

Illustrated Product Range for Ceres Organics Packaging

Project overview

I illustrated a whole product range for Ceres Organics packaging.
The illustrations were created in Photoshop and worked out cheaper and more efficient than them hiring a photographer as everything was layered which made it easy to move elements around to suit the layout. So for example in the apple illustration if they decided they wanted the green apple in the front, it is relatively easy for me to switch layers around and change the shadows to match.
I worked in conjunction with a graphic designer who took charge of the layout, type, etc.

Illustrated Product Range for Ceres Organics Packaging screenshot
Illustrated Product Range for Ceres Organics Packaging project image
Illustrated Product Range for Ceres Organics Packaging project image
Illustrated Product Range for Ceres Organics Packaging project image