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Case study

Beehive Direct Mail Campaign for Hills Laboratories

Dave Bolton created a miniature beehive mailer for Hills Laboratories, winning new and returning clients with concept, graphic design, and art direction.

Beehive Direct Mail Campaign for Hills Laboratories

The project

Project overview

Hills Laboratories test and grade for honey manufacturers. A direct mail piece in the form of a miniature beehive was sent out to demonstrate their expertise. A successful campaign resulting in new clients, the return of lost clients and ongoing marketing material. 

Finalist - New Zealand DMA Awards.

Graphic Design, Concept, Art Direction,

Project gallery

More from the project

Beehive Direct Mail Campaign for Hills Laboratories gallery 1
Beehive Direct Mail Campaign for Hills Laboratories gallery 2