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Case study

Beehive Direct Mail Campaign for Hills Laboratories

Dave Bolton created an award-nominated beehive-themed direct mail campaign for Hills Laboratories, driving new business.

Beehive Direct Mail Campaign for Hills Laboratories

The project

Project overview

Hills Laboratories test and grade for honey manufacturers. A direct mail piece in the form of a miniature beehive was sent out to demonstrate their expertise. A successful campaign resulting in new clients, the return of lost clients and ongoing marketing material. 

Finalist - New Zealand DMA Awards.

Graphic Design, Concept, Art Direction,

Project gallery

More from the project

Beehive Direct Mail Campaign for Hills Laboratories gallery 1
Beehive Direct Mail Campaign for Hills Laboratories gallery 2