From Skepticism to Success: How Email Marketing Automation Drove an 8.88x ROAS for a B2B Trade Supplier
Business: Ecommerce Business, B2B, Trade supplies
Service: Email Marketing & Automations
Detail
Originally skeptical about email automations, we implemented Klaviyo in this company's business in early 2024 once they had newly transitioned to a new Shopify website and continued to run all of their monthly email marketing campaigns and automations.
They had previously run successful email campaigns. These campaigns were promotional as well as blog content based - but the founder of the business is a character and a big cornerstone of their successful marketing. We made sure that this transitioned well to the flows and new templates, as well as making sure the blog was indexed correctly on the new website.
Results
Over the first 3 months, Spend $4.5K, 8.88 ROAS with their ongoing email automations and campaigns.
