I’m a senior digital marketing and growth strategist with 12+ years of experience helping brands scale through high-performing paid media, social, and full-funnel digital strategy.

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I’ve worked across agencies, startups, SMEs and major brands including Air New Zealand, McDonald’s, Porsche, Audi, Volkswagen, Mastercard and Foodstuffs - leading campaigns across Meta, LinkedIn, Google, TikTok, Pinterest, Snapchat and more.

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My strength is combining strategy with execution. I don’t just build campaigns - I build systems that connect creative, audience targeting, media buying and customer journeys to deliver measurable business outcomes.

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Services include:

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• Paid social and digital advertising strategy  

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• Full-funnel campaign planning and optimisation  

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• Social media strategy and growth  

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• Audience targeting and customer journey mapping  

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• Lead generation and performance marketing  

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• Campaign audits and digital strategy consulting  

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• Reporting and insights (GA4, Looker Studio, platform analytics)

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I’ve helped brands achieve results including 604% ROI increases, million-view campaigns, rapid audience growth and high-performing acquisition strategies across both B2B and B2C markets.

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Available for freelance, consulting and contract projects remotely or Auckland-based.