Kia ora, I’m Gene 👋  I’m here to help you define your strategic direction and focus your efforts. Based in Auckland with nearly 20 years’ experience, I've worked internationally with global brands like LEGO, Hasbro, and Clarins, as well as partnering locally with small business owners. I run my own business, so I understand the challenges of juggling limited resources, tight budgets, and competing priorities.

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What I can help you with:

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• Digital strategy
• Social media strategy & execution (including influencer outreach)
• Shopify websites (build & optimise)
• SEO strategy & execution
• Email marketing campaigns
• Meta ads (setup, optimisation & scaling)
• Analytics & ROI tracking

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Why work with me:

• Global brand expertise with small-business know-how
• Every decision guided by performance data
• Transparent, collaborative, and results-driven

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I’m passionate about supporting brands with real stories, big ambitions, and strong sustainability values, particularly in the eCommerce and services space.