Meet Katie Eder: Digital Strategy Expert in Auckland

Kia Ora, I'm Katie from Growth Mapped. I help businesses cut through digital advertising complexity to create strategies that actually work for their goals and values. I focus on small businesses seeking confidence-building, momentum-creating guidance, and growing businesses ready to optimise their existing digital ads approach or for their transition in-house. Coming with a strong advertising background of working at Google NZ and a digital media agency here in NZ, with experience across both local and international businesses, across industries and business models, I specialise in making smart, sustainable advertising accessible. I support businesses across the full spectrum, from high-level strategy development through to hands-on implementation guidance. What drives me is creating genuine impact for value-oriented, NZ-born businesses pursuing growth through digital advertising. I believe in empowering my clients with knowledge rather than creating dependency. Working with me you'll understand not just what to do, but why it works for your business. What I offer: - Google Ads setup/ revision, optimisation & strategy (Note: long-term Google Ads maintenance not offered) - Digital advertising audits & performance reviews - Strategic consulting for paid advertising channels - Data audits (think: how you can use data for your ad strategy & focus on making data-driven decisions) - Clear, jargon-free explanations of what's working and why Perfect for businesses who: - Want to understand the 'why' behind their advertising decisions - Need strategic guidance without long-term commitments - Value empowerment over dependency - Are ready to take ownership of their digital growth