S.E.O - Rising from the Ashes

Problem

O.F.O came to us with a unique problem: After going live with their new website, their organic traffic dropped from 3000 sessions to less than 200 per month. Having waited several months as advised by their agency, they saw no bounce back.

• Years of SEO gone to waste
• Client lost faith
• No longer trusts any agency
• Cash flow stopped immediately
• Limited budget to invest in SEO

Solution

We knew we were taking on a much larger responsibility than just marketing. Our hearts went out to the client and we were immediately invested, emotionally and mentally. With a budget limitation, we knew we had one shot at it, so we threw in everything we had.

• Meetings with web agency
• Gathering past data
• In-depth ranking decline analysis
• Root-cause analysis
• Proposed new site architecture
• URL redirection
• Heavy focus on technical SEO

Outcome

• 6x Organic traffic
• 698 Keywords Ranked
• 400% Increase in impressions
• Client's faith restored