Jo Mills is a freelance Creative content and copywriter from Queenstown / Wanaka

I'm Jo Mills, a passionate storyteller and freelance writer with a knack for creating compelling narratives that resonate with audiences. My love for writing began at the tender age of seven, and it has since grown into a fulfilling career that spans over 15 years in the communications sector.

My journey in the world of words has seen me transition from the wine industry to freelancing in 2022. I've dedicated my career to helping clients tell their stories, shape their brand identities, and engage their customers through clear and effective communication.

I firmly believe in the power of the human touch in business. While AI is revolutionising many aspects of our lives, nothing can replace authentic and enduring customer engagement. I specialise in:

  • EDMs

  • Web content

  • Social media strategies and posts

  • Creating and executing communication plans

  • Public relations and press releases

I've had the pleasure of working with small organisations, where I've unearthed and told their unique stories. My portfolio includes working as a Publicist for arts and music festivals, writing web stories for Regional Tourism Offices, and collaborating with a zero-waste enterprise.

I've also dipped my toes into the world of EU bureaucracy as a bid writer, editor, and proofreader. This experience honed my skills in creating polished, rule-compliant text under tight deadlines.

I understand the challenges small businesses face, having run one myself for 15 years. I've been in your shoes, juggling day-to-day operations while trying to focus on marketing and promotions. That's why I'm here to help you tighten up your web content, maximise customer engagement, and ensure your message is clear, concise, and SEO-friendly.

My mantra is "effective communication, the human way". If you're looking for someone to help tell your story or find it if it's not there yet, I'd love to chat.

My ideal client is someone who is truly committed to their work, values quality, and is open to new ideas. If this sounds like you, let's connect and start crafting your story.

Case Studies


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