With a Ph.D. and over 20 years of experience in customer experience, strategy, innovation and service design, Jana leverages the power of insights, design thinking and people-centred design to help organisations navigate digital complexity, innovate, develop and strengthen their digital and innovation capabilities and move faster to digital competitive advantage.
Jana thrives on always being at the forefront of the latest and greatest design / digital innovation and using customer insights to push the boundaries of digital journeys. With enthusiasm, experience and vision, she leads highly skilled teams in the application of Creative Strategy into the digital world. Her strong suit is UX team direction excellence, achieved through inspiring, motivating and mentoring teams to grow, learn and evolve in every step of the way. With a strong sense of entrepreneurship, Jana is passionate about leveraging new products and services, while ensuring they are designed to create fantastic digital experiences for customers, sprinkled with UX delight.