Carolyn James is a freelance Web Analytics Expert from Taupo

I relieve web analytics headaches for marketing departments and agencies.
Then they can deliver their best results, assured of accurate measurement.

I can help with:

  • Planning what to measure
  • Google Analytics (GA4) implementations
  • Conversion tracking to optimise advertising
  • Ecommerce tracking
  • Google Tag Manager troubleshooting and implementation
  • Visualising your data in Looker Studio

My clients include small businesses through to large corporations, mostly in Australia. I have recently moved back to NZ, and would love to work with some NZ businesses as well. Most of my clients prefer that I manage and complete the project, but I also offer a ‘done with you’ option. This is popular with people who were competent with Universal Analytics, but needing help with GA4.

Case Studies


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