Medusa — Craft Beer and Wine Bar

Project Thumbail for Medusa — Craft Beer and Wine Bar - Micheal Hanly
I was tasked to develop a "dive bar" brand direction for an independent craft wine and beer bar in Lima, Peru. I created a bespoke illustration of a jellyfish for the central image, given its somewhat murky reputation, much like the bar’s backstreet location and external appearance. The design direction was derived from this.
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Published on
April 30, 2025