Email Marketing Transformation for Rugby Bricks

In 2022 Rugby Bricks engaged me to drive more revenue from of their email marketing.

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They were sitting at about 5-10% of revenue being attributed from email. Now, more than a third is attributed to email marketing.

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By using rugby related subject lines (Kick your cart into touch was a personal fav) and featuring athletes using Rugby Bricks products, we took their email marketing to a new level and now send a weekly newsletter to over 70k rugby players and coaches each week.

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Working with Rugby Bricks went so well, I came on at the start of 2024 as a director.