Averil Case is a Marketing Automation Specialist from Wellington

Hi there, I'm Averil.
I'm a marketing automation specialist based in Wellington.

I have 5+ years experience in marketing automation and campaign management.

My specialties include:
- Managing and executing targeted campaigns including emails, landing pages, forms, nurture streams and triggers using Marketo, Salesforce, Responsys and MailChimp

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- Developing user journeys, including on-boarding, retention and reactivation programs

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- Designing and coding responsive HTML email templates, landing pages and forms

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- Optimising email marketing performance through A/B testing, email lifecycle management, personalisation, creative, and content management

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- Analysing and reporting on email campaign performance; communicating results and providing improvement recommendations

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- Implementing marketing automation platforms and educating businesses on how to effectively use the tools.

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Portfolio

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Contact

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