The West Auckland Admirals are a team in the NZIHL (New Zealand Ice Hockey League). The league is volunteer run and although it has zero government funding it has a strong following around the world and is growing each year. The sport is fast, immersive and exciting and the team is passionate, committed and has an extremely loyal fan base. Last year we decided it was time to redesign the website, push the marketing and get more sponsors. Collaborating with photographer Damian Alexander and web developer Shane Langley, I helped launch the new professional look and feel of the team at the beginning of the 2019 season. I was lucky enough to take on lead designer, run the marketing and lead the hustle for sponsors. We had a very exciting season and the team following grew exponentially. Although the work is volunteer it was a very rewarding job and I was very lucky to work with such passionate creatives on this project.