Project Link:


August 7, 2019

About this project

I worked with WellStop to firstly redesign their logo. They desired something more modern than their current logo and wanted to increase symbolic meaning. WellStop had several separate design ideas, an established brand colour and a new tagline/slogan.

The design outcome is fresh, versatile and carries significant meaning. This work then expanded into redesigning business cards and letterheads. While keeping the brand identity coherent, each design built upon the logo aesthetic and colour scheme.


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