Storybox and NZRU (New Zealand Rugby Union)

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A bright campaign to spark interest into the Hamilton Sevens event. We wanted to make rugby fun for the whole family, to have a face for each member of our target market. the theme was a carnival and with the faces we created we wanted to show the die hard rugby fan, the event goer and the family. My role in this campaign was to produce the on-sale collateral for the event. Everything from posters to billboards, Facebook ads to animated shorts.
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Dan Mills

Multimedia Designer

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