The client is a global leader in providing sustainable forestry investment opportunities. Due to Covid-19 preventing on-site investor tours we were engaged to create a "Virtual Tour" web application.
The challenge The virtual tour needed to be as close to a real experience as possible in order to give investors a feel for the environment, location & ultimately the long-term viability of the investment opportunity. The concept was to achieve this primarily via a series of short form videos featuring hero investment locations with navigation aided by a Google Maps integration.
From an investor perspective the UI/UX needed to be as clean & simple as possible, in particular because of the amount of information and functionality that needed to be displayed across the applications front-end (see key features). Additionally, most core content including the Virtual Tour required authentication. Admins on the client side have full content management capability incl. creating multiple tours, management of tour content (Videos, notifications, supporting content etc), inviting users and moderation of share functionality.
The solution We were a small development team on this project made up of myself on the front-end, and two full-stack developers primarily allocated to back-end tasks. We also worked with external design agency Head & Tail who created the xD wireframes, prototype and design through a very collaborative process with us on the development side.
The outcome This was a really rewarding project to work on and it has enabled our client to commence operations in locations where on-site tours are simply not an option due to the pandemic. Application traffic and metrics on video consumption are way above all expectations!