Gem Esthetics

Gem Esthetics is a Content Marketing, Copywriting, Blog writing project by Emmy Walker

Gem Esthetics - Emmy Walker


As a start-up business, my client, Gem Esthetics, needed a website review where I checked all copy and SEO on the backend of her website to increase visibility on search engines.

Then we discovered a complete rewrite of her website, including slogans, bio, headers, content, and blog posts that needed to be made.

I implemented short and punchy copy and headings that reflected her brand, along with calls to action where appropriate.

I provided her with a content plan that included her TA, competition, keyword research, and blog post titles that are currently guiding our monthly blog posts.

In collaboration with her graphic designer and web development team, we redesigned and wrote fresh, clear and enticing web copy with amazing results.

See live project


Emmy has been working on my website Gem Esthetics. I have a non-invasive cosmetic treatment business in Maroochydore, QLD, Australia. I had originally paid another company to write the copy for the pages on my website, but being let down by the poor content provided, a friend referred Emmy!

Emmy went through and changed all the content, making punchy headlines, rewriting paragraphs, ensuring the content is SEO specialised, and ensuring I have all the right plug-ins for my website.

Emmy is now doing monthly blogs for my website as a ghostwriter using SEO-specialised wording, ensuring my brand ranks high on google. Emmy is prompt, professional, and friendly, and her goal is my success! I recommend that anyone wanting monthly blogs call Emmy. You won’t be disappointed.

Gemma Skirving AU
Founder of Gem Esthetics

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Emmy Walker

B2C Copywriter and SEO Specialist

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⭐️ Pro
10-20 hours per week
Available for hire

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