Expandasign is NZ's no1 signage and event branding company. With clear business goals and product roadmap in mind, they needed direction on how to digitally market the company to support their business objectives. After presenting a plan, the stakeholders signed off a year long plan to focus on generating online leads through using Social Media and Google Ads. The deliverables for this project included the creation of a 12 month social media content plan and its implementation. And keyword research followed by the establishment and monitoring of various Google Ad campaigns.